Practicality Supports Business Ideas

Posted on August 30, 2010

The video I am referring to in this post can be seen here:http://www.viddler.com/explore/carsonified/videos/67/

This video regarding web start-ups is very intriguing and I learned a few things about business revenue models and how they apply to the overall online business strategy. As the video clearly displays, pitching a company to hundreds of people in 60 seconds seems like a very difficult in getting your actual point across. I have learned just from this video that you have to take all facets of a company into consideration when trying to pitch an idea to someone.

When pitching a company to a stage or say, a bank or investors when trying to build up start-up capital, this video really opened my eyes as to how you can just create a functional company from just a simple idea. Much planning has to be taken when considering the overall costs of the idea, as well as the implementation and infrastructure of an idea. It seemed like some of these people had great ideas, but they really didn’t have a place in the business world because cost of implementation or the lack of a strategy was holding the idea back from coming to fruition.

This video actually helped me personally because I have many ideas for businesses floating around in my head all day. I have often thought to myself, “hmm I wonder if I could build a company out of this.”  Most of the time, I immediately answer yes. When I really sit down in my office and start to flesh out exactly how I would go about implementing this plan, there is usually something practical that stops it dead in its tracks. While watching these people pitch their ideas I started to realize just how much planning and consideration needs to be taken when trying to come up with a solid business plan and structure. Sure, something could be a great idea, but if it costs a million dollars per unit to make it, is it really going to be profitable? Or inventing the next great technology for residential land line phones, only to realize the fact that the landline phone market drying up, rapidly being completely taken over by cell phones.

Having a solid business plan needs to be backed by a solid revenue model that is scalable and can be easily implemented at the lowest cost possible to return the highest profit. After watching these people pitch these great ideas, I have realized that there has to be some practicality supporting the overall idea in order to take it from idea to profits.

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